Let's Be Honest.
Most outreach in HR Tech fails.
So,
We Engineered An Outreach Process That Better Sells HR Tech Buyers.
The Results Speak For Themselves
15%
Answered Calls
Result in Booking
70%
Advance to Demo
38%
Advance to Trial
Our Proven Method
We blend customer development and sales strategies to book calls that uncover key needs and naturally advance prospects through the sales process.
01
Define Your Market
We pinpoint your ideal customer profiles and use AI to identify those most likely to engage
03
Customer Discovery Interviews
We provide custom scripts that help you validate market interest, assess product viability, refine product-market fit, and naturally advance to demo conversations (70% advance to demo on average)
02
Warm Cold Calls
We don't pitch. We invite them to a research interview (15% of answered calls will book on average)
04
Convert & Close
Position your solution to solve their #1 priority problem and close your next customer (38% advance to trial on average)
What Customers Say
"In just the first 3 months with humanGage, they outperformed what my previous two full-time marketing employees accomplished combined over 6 months prior. I had given up on outbound lead generation. But John and his team really got our audience and the messaging is spot on. They have consistently delivered better results, and at a fraction of the cost. Now, we’re seeing regular sales meetings, trial runs, and promising business opportunities."
Juan Betancourt, CEO Humantelligence
Why Partner With humanGage and John?
1
HR Tech Expertise
With a robust background in career and talent development, John understands the unique challenges and needs of HR decision-makers. His training as a facilitator and coach enhances his ability to conduct warm, engaging cold calls that effectively convert to bookings.
2
Boutique, Mission-Driven Service
As a boutique service provider focused exclusively on the HR tech space, we offer personalized attention that aligns with your mission and product needs. Our deep commitment to enhancing HR technologies ensures that we are partners in your mission to make a significant impact on your customer's outcomes.
3
Results You Can See
Every conversation is a step closer to your goal. We provide transparent reporting and strategic insights that transform interactions into tangible impacts, helping you see the clear value and progress every step of the way.
Frequently Asked Questions
How is pricing structured, and what commitments are required?
Our focus is on fostering your growth rather than locking you into long-term contracts. We operate on a flexible, month-to-month basis with a monthly retainer model. This approach allows us to concentrate on delivering exceptional results that naturally encourage ongoing partnerships.
Who will I work with if I sign up?
All new customers work directly with the Founder, John. Should we decide to scale our efforts additional reps may be added.
Can you teach my team how to do this?
Yes. We have a "Do-It-Yourself" service option. We will write SOPs, setup the tech stack, train your team on the process and coach them on cold calling skills.
What level of involvement and oversight will I have in the process?
When you partner with us, we integrate seamlessly with your team, ensuring you're fully informed and involved at every stage of the process. Here’s how it works:
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Initial Setup: We begin by crafting the campaign’s content together. You’ll review and refine the messaging, the target prospect list, and the overarching strategy until it aligns with your vision.
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Campaign Execution: Once we launch, you’ll have access to all call recordings, allowing you to listen in and provide ongoing feedback. This ensures that our approach remains closely aligned with your expectations and objectives.
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Continuous Collaboration: While we bring our expertise in sales and outbound strategies to the table, advising on best practices and proven tactics, you retain full control. This is your campaign, and we're here to make it successful on your terms.